News
21 March 2023

TCL is now an Official Sponsor of the Spanish National Team

The President of the RFEF, Luis Rubiales, and representatives of the leading brand of consumer electronics have signed this Tuesday the collaboration agreement.

 

TCL, one of the dominant players in the global television industry and a leading brand of consumer electronics, is now an Official Sponsor of the Spanish National Football Team until 2026, as a result of the agreement signed today between the heads of this brand and the president of the RFEF, Luis Rubiales. In a ceremony that took place at the Ciudad del Fútbol in Las Rozas, headquarters of the federation, this agreement between TCL and the RFEF was sealed and made official.

Along with Luis Rubiales, who presided over the event, Alex Ma, TCL Country Manager for Spain and Portugal; Óscar Gracia, Sales Director Iberia Consumer Electronics of the technology company; and the national team players, Álvaro Morata and Dani Carvajal, also took part in the event.

"We are very proud to sit next to a giant," said Luis Rubiales, president of the RFEF. Rubiales thanked TCL for having chosen the National Team and the Federation for an agreement for which "they are all joys," he insisted. "TCL is a company in which we can look to in order to seek the leadership for which we always fight," said the president of the Federation. "If we always want to be with the best, I know that they have the same way of thinking, so we thank them for having noticed us; it is a source of pride and we will try to live up to it," Rubiales concluded.

With this agreement, TCL will have brand presence in the national team matches organized by the RFEF, thus associating its brand with the values of the national team. This has been expressed by Alex Ma, who pointed out during the event: "TCL aims to become the leading brand of consumer electronics in Spain in the coming years; therefore, commitment, teamwork and leadership are the core values of the company, and these values are perfectly represented by the Spanish Football Federation.

Alex Ma has indicated his "excitement" about the agreement: "We recognize the power of sport and the spirit of unity and greatness that La Roja inspires in its fans and, likewise, our brand works to achieve the same feelings through our technology," he explained.

For his part, Óscar Gracia detailed that "both football and technology share a common goal: we aspire to empower people to achieve greatness through connectivity between all of them".